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A Comprehensive
Overseas Properties Offering

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Investment
Attractive Investment Opportunities

We actively invest in overseas developers and property projects with high potential through equity investments, underwriting or joint ventures, and explore regions with competitive advantages to seize market investment opportunities.

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Distribution Network
360-degree Sales and Marketing Management

With over 1,800 distribution channels in a network covering nearly 100 cities worldwide, we offer a holistic distribution and sales supervision process, as well as support for marketing and
after-sales services.

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Asset Management
Integrated Asset Management Services
 

We tailor our asset management solutions to the needs of overseas clients, exploring investments in related businesses such as furnishing, rental and property management, to enhance and ensure the quality of our after-sales management services.​

Investment

Equity Investments | Underwriting | Joint Ventures

Over the years, Fulcrum Global has created opportunities for our international clients through direct investments and joint ventures. In 2014, we entered Manchester, the UK market by securing contracts for nearly a thousand units, making us the largest local property owner within just a year. At the same time, we also entered the Thailand real estate market, developing rare residential estates in the heart of Bangkok and partnering with Ascott, an internationally renowned serviced residence operator. In 2018, we expanded our market share there when we acquired shares in Noble Development, one of the country’s top ten listed developers, making us one of the company’s three largest shareholders alongside BTS, the largest railway operator in Thailand. This performance led to Fulcrum Global forming a strategic alliance with Hongkong Land and Noble Development on a particularly attractive investment opportunity, The Embassy Wireless.

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Distribution Network

Sales Planning | Marketing | Network Management

Fulcrum Global has years of experience in overseas sales. With a sales network that covers almost a hundred cities and over 1,800 distribution channels, we have one of Asia’s leading distribution networks, giving us greater access to potential customers and a better understanding of the needs of overseas investors. We work closely with developers on market positioning, actively participate in project design, and formulate sales and marketing strategies tailored to the market. We also assist in project execution and management of the sales process through our sales network. Through regular training and the updated market information to our distribution channels, we ensure that project information and service quality is consistently excellent, to better cater to a global audience.

Asset Management

After-sales Services | Furnishing | Rental & Resale

Since its establishment, Fulcrum Global has managed over a thousand residential and serviced residences in locations such as Thailand and the UK. Building upon more than 10 years of asset management experience, we understand the challenges faced by overseas property owners in managing their investments, and respond actively to enhance the investment experience for our clients through strategic collaborations with top local suppliers, and the development of comprehensive one-stop asset management services tailored to market. These services include lease management, furnishing units, resale solutions, and more, ensuring a seamless and comprehensive overseas real estate sales and investment journey for our clients.

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